The Cocks Comb FLower

Whenever I see this flower (only they are smaller) in a flower shop I buy it. It feels like velvet over wood and its colour is always intense. However, I never saw it growing like I did. This is Catalonia, on the Spanish side of the border and I had to photograph it against the farm lands and mountains. I don't know its real name, but any cock would be proud to wear it.